De Boer serves up an ace at Wimbledon
De Boer was on top its game at the 2009 Wimbledon Lawn Tennis Championships with the company once again supplying structures for the award-winning Gatsby Club.
The elegant 1920s-style art-deco Gatsby Club, designed by creative event specialist Detail Management Services for its client Keith Prowse, has become a highly popular feature with tennis fans seeking top-class hospitality in lavish surroundings but located close to the action. De Boer provided around 1,500 square metres of temporary accommodation with an A-frame Alu Hall forming the main hospitality facility complete with kitchen, office and staff areas. The Gatsby Club, which won a Sport Business Award in 2008, was located on the cricket ground immediately adjacent to the famous All England Club tennis complex and close to the players’ practice courts. De Boer also provided 80 square metres of elevated terrace alongside the main structure, with decking designed by Detail, allowing guests superb views of the star players warming up before their matches at the championships staged from June 22 to July 4. De Boer’s relationship with Detail and the Wimbledon Championships spans more than a decade. John Cochrane, De Boer Sales Director, Events, said: “Wimbledon fortnight is one of the great sporting occasions of the year and we are delighted, through our long-standing relationship with Detail, to be associated with such a fantastic event. The Gatsby Club is a stylish and much-sought after hospitality facility which has become an integral part of the Wimbledon scene.”
About De Boer:
De Boer is one of the leading international suppliers of temporary accommodation for large events and festivals, storage purposes, airport baggage handling and supermarkets. De Boer was established in 1924 and is headquartered in Alkmaar, The Netherlands. The company now has offices in The Netherlands, Germany, the United Kingdom, Belgium, Austria, France, Spain, Sweden and Dubai. De Boer is also represented in Qatar, Russia, China and the USA.
It employs more than 350 people internationally and during high season another 150 temporary workers are deployed. NPM Capital has been major shareholder since August 2005.
www.deboer.com
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