‘Girl power’ as De Boer’s greatest airshow build takes offTwo women have taken charge of De Boer’s largest-ever European project – creation of the venue for the 2010 Farnborough International Airshow (FIA). The massive logistical operation, involving more than 3,600 tonnes of temporary structures forming an exhibition venue spanning over 90,000 square metres, is being spearheaded by Kate Morrison and her colleague Liz Routh – supported by a 25-strong all-male construction team. Key Account Manager Kate has worked for De Boer for six years and is responsible for a number of the company’s most high-profile assignments including the RHS Chelsea Flower Show. Project Manager Liz, who joined De Boer in 2007, also works on the Chelsea contract and was involved in the build for the 2008 Farnborough International Airshow. Says Kate: “It is fantastic to be given the opportunity to oversee one of De Boer’s most important global projects. Farnborough International Airshow is a huge logistical operation with a complex build programme. 2010 will be De Boer’s eighth airshow and our experienced crew has developed effective, reliable and proven operating methods over the years which I’m sure will ensure a smooth build programme for this year’s event. “Liz and I are used to project-managing events with our male build teams; it’s just that FIA is on such a bigger scale than our other projects. We are both looking forward to being associated with such a great event.” John Cochrane, De Boer’s Sales Director – Events, said: “Farnborough International Airshow remains one of the jewels in De Boer’s crown and it is wonderful to see two very experienced operators such as Kate and Liz taking a prominent role in this immensely important contract.” De Boer commenced its airshow build earlier this month (March) and over the coming weeks the Brackley-based company will erect temporary structures with enough floor space to accommodate London’s mighty Royal Albert Hall no fewer than 30 times! The assignment – involving deliveries by more than 200 articulated lorries – will create four huge exhibition halls together with a vast array of corporate hospitality suites, business chalets, public dining areas and a media centre for the Farnborough International Airshow 2010, which takes place between July 19 and 25. Farnborough International Airshow is one of the world's most iconic aviation events. The first five days of the show are traditionally trade days only, followed by a weekend where the exhibition is opened to the public. FIA 2008 was a record-breaking year for business with US$88.7 billion worth of orders announced during the show which also featured 165 aircraft in static displays and spectacular flying displays. The public weekend attracted a staggering 153,000 visitors. 26 March 2010 About De Boer:De Boer is one of the leading international suppliers of temporary accommodation for large events and festivals, storage purposes, airport baggage handling and supermarkets. De Boer was established in 1924 and is headquartered in Alkmaar, The Netherlands. The company now has offices in The Netherlands, Germany, the United Kingdom, Belgium, Austria, France, Spain, Sweden and Dubai. De Boer is also represented in Qatar, Russia, China and the USA. It employs more than 350 people internationally and during high season another 150 temporary workers are deployed. NPM Capital has been major shareholder since August 2005. www.deboer.com MEDIA CONTACT: PAUL SMITH ASSOCIATES
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De Boer's build team with Project Manager Liz Routh (left) and Key Account Manager Kate Morrison.
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